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Episode 16 · June 16, 2026 · 13:08

Claude + Hermes Agent Just Changed SEO Forever!

Rank #1 on Google with Claude + Hermes Agent OS (The 3-Gear AI SEO Rank Machine)

This episode explains how one person can run SEO across six websites using a “rank machine” built on Claude and Hermes Agent OS, claiming 122,000 Google impressions and 4,300 clicks in nine days from Google Search Console. The system is described as one machine with three gears: finding winnable keywords using your own Search Console data and business notes stored in Obsidian, producing unique content (blog posts plus matching videos) with a crew of agents working on a shared Kanban board, and generating backlinks via a personalized outreach agent that finds contacts, writes emails using your notes, and sends them from your inbox. All agents share the same Obsidian-based “memory galaxy,” so keywords, content, and outreach stay aligned to your business and improve over time. The script also promotes AI Profit Ballroom, a free SEO course, and a one-to-one strategy session.

00:00 AI SEO Results Proof
01:00 Rank Machine Overview
01:28 Claude and Hermes Brain
02:13 Gear One Keywords
03:40 Obsidian Memory Galaxy
04:50 Gear Two Content Crew
05:59 Deploy Content at Scale
07:51 Avoid Generic AI Content
08:23 Gear Three Backlink Agent
10:04 One Shared Brain Secret
10:39 SEO Still Works Today
11:21 Courses and Next Steps
11:57 Get the Full System
12:59 Final Recap and Outro

Full transcript

How to rank number one on Google using Claude and Hermes agent operating systems. That's what this is about. And by the end, you'll see exactly how one person with a team of agents can rank six websites at the same time without a team, without an agency, without a single blog post by hand. So let me show you the numbers first, then I'll show you the machine.

So you can see here, for example, we have multiple different websites ranking with this system. If we actually zoom in, you can see the results for both the aiprofitbottom.com and another website that we have right here. And I'll show you the machine in a second. But basically I've won six websites, one person at the wheel with an operating system.

And we've reached 122,000 Google impressions in the last nine days, 4,300 clicks pulled in. And that's a read straight from Google Search Console pulled this morning, right? Um, now here's a question you probably ask him, which is, you know, how does one person run SEO across six websites? Because most people can barely keep one blog going.

They write a post, they wait three months, they get nothing and they quit. And I'm going to show you exactly what we're doing using something I call the rank machine, right? This is a powerful system for ranking your website with AI SEO. And here's a simple way to picture it, right?

It's one machine with three gears. So you can feed it a keyword on one end, rankings come out the other end and that's it. So you find the keyword, you make the content, you get the backlinks. Three jobs with one single machine.

And the whole thing runs inside our agent operating system. So this is a powerful SEO system that we've created with Claude and Hermes agent OS sharing one single brain. So it has a second brain here for actually pulling in information about us. Now you might say, okay, why those two?

Well, because it matters, right? Claude is the smartest agent for the hard thinking. It can read long documents and figure stuff out. Hermes is the agent with memory.

So it can remember your business across every session and build skills it reuses. You can put them in one dashboard like we've done, give them one shared memory and you get a team that's working 24 seven and never forgets who you are. So let me walk you through the three gears of this whole process. And stay with me here because gear number three is probably the one almost nobody gets right.

And it's the one that actually pushes you to page one. So gear number one is the keywords. I find in the ones that you can actually win. And here's the thing that everybody gets wrong.

Usually you open a address or somewhere else you saw by search volume and you go chase the biggest keyword you can find. So does everyone else. You write a post, you land on page eight and you give up, right? That's what most people do.

And so the keyword gear flips out because it plugs your whole business written down inside Obsidian into, you know, a simple note taking app into Hermes agent and all your other AI agents. And so it can pull your actual Google data, right? It can answer the only question that matters, which is given what your site's already ranked for, what's the fastest wins here? So let me show you what this looks like.

As you can see right here, you know, we could say, for example, okay, based on what keywords are ranking for, what can we go for next? And then it will just tell you based on what you're already ranking for. Now, the way that I've done this is connect Google workspace to Hermes agent. So if I say, okay, based on my keywords, what could I rank for next in my Obsidian vault?

And so it can find the keywords you can actually win with, right? And this means you're not just using the same keywords that all of your competitors are using on the same tool. You can actually look at your Google search console data and then answer the questions that actually matter, right? And you can see an example of that working with Hermes here.

Now you can also look at your existing keyword data and say, okay, we need to re-optimize for these keywords or those keywords, et cetera. Now you might wonder, okay, how does this work? Well, it only works because the agent can read everything. You know, it's got my access to my whole Obsidian vault.

So it knows, okay, what do we do? Who do we serve? Who do we work with? My office, my notes, right?

And that's all connected to Hermes as a shared memory. I call it the memory galaxy. So I can see everything that's organized in one place and I can just come back to it later. So you can see an example of this in action.

And by the way, these are the keywords that we're ranking for. So it says like his recommendations and this is inside our memory galaxy. So it just gives it a lot of context to your agents and your agents can see, okay, here's what you're already ranking for. Here's what you should go for next.

Now you might say, okay, why not just use a normal keyword research tool? Well, a normal keyword tool doesn't know your business, right? This system does because it reads your Obsidian vault. So it doesn't say like go rank for this random generic keyword.

It says you're already ranked for this. Okay. Let's go for something similar to that next time. Also, you might say, well, I'm not technical.

I can't pull like the Google search console data. You don't actually touch any of it. You just type in one line. So for example, what keywords should we go after?

And the agent can read your vault, your data, your Google search console and go from there. Next up content, right? So content and how you can turn one keyword into a video and a blog post. So once the keyword gear hands you a winner, the content gear takes over.

And this isn't just like one agent. This is a team of agents working together to build something amazing. As you can see now, this basically a whole crew of Hermes agents living on one shared board. So you have a writer, you have a video agent, et cetera, working inside your agent operating system.

So we have the Kanban section here and we can have our agents working side by side. And the cool thing about this is we could have a writer, a video agent, an editor, and a judge to check some work. So you hand the crew a keyword, it hands you back finished content. And here's the unfair part, right?

Video, right? Most people are writing a blog post. They never make a matching video. It's too much work.

The content crew can actually make both. So they could make a real video with an AI avatar. They could edit it, put it all together. And then whilst that's getting put together, you've got the writing agents creating the blog posts, which you have that inside this section over here.

So we can deploy pages directly to our website, just from the keyword and the case study we plug in. And that same piece, that unique article across each website is plugged in across sites, right? So we actually can deploy this content to multiple sites at the same time, just in one click, which is pretty insane when you think about it. So you can plug in one keyword, you get unique content across every platform, and then you can watch it move across the board, right?

Draft, built, shipped. Now, if you're thinking, ah, this sounds powerful, but you have no idea how to wire it up, that's the whole point of the AI Profitable Boarding. So inside we've built a 30 day roadmap just for this keyword gear, how to plug your business into Obsidian, how to connect Hermes, how to get your Google search console data. We've also got weekly coaching calls where we can sit down together and you can wire up with us.

And we have 3,600 business owners building this exact machine alongside you. A lot of them doing SEO right now, or some simple automation. Link in the comments description, or go to the AIprofitableboarding.com to get access. Now you might think as well, like, why is the agent operating system good at all of this?

Because the crew reads the same notes the keyword gear did. So the content isn't like generic, it's your voice about your keyword aimed at your sites and your brands, because they're separate agents on one board, they can run at the same time. So one can write whilst another builds, whilst another edits, and you stop being the bottleneck between a good idea and a published page. So for example, you can see that we've plugged in a keyword like this, and then we can start ranking for that keyword across whatever we want to rank for.

So here's our keyword, here's the pages we've deployed, and that's good to go with just a keyword here. If you want to see another example, so we have a video agent plugged in here, and we have the Kanban board with a separate board for agents that can create videos together. And they can just work as a team, you know, creating awesome stuff. Now, here's something that I hear all the time, which is like, you know, AI content sounds generic, it's not going to be very good for SEO.

Generic AI content definitely sounds the same. The agents don't write generic though, so they're pulling from your obsidian memory galaxy, which makes everything totally different. So this is how you get unique content from your real notes, because they're looking at your stories, they're looking at your numbers, your angle, and you pair every post with a video, which almost nobody bothers to do. And that combination is exactly why we're doing so well with AI SEO.

Now, the final step of this is the actual setup for creating the backlinks. And this is the gear that I personally know best. I've written a book on link building, and it's a gear most people get completely wrong because outreach is difficult normally, right? You have to find the right person, you have to write an email, follow up, do it 100 times, right?

Nobody keeps that up by hand. They might send 10 emails and then just give up afterwards. That's very common. Now, what we actually have built in to the agent operating system is a backlink agent.

So it's a Hermes outreach agent. You can give it a target list. It finds a contact. It can write a personal email pulled from your notes.

So it's unique and it's interesting. It's actually useful. And it sends it from your inbox. I actually created a separate inbox for outreach agents.

And you can see an example of the plan that it created right here. So we said we want to build backlinks to this page. It's like, sure, here's what we're going to do today. Here's the plan.

Here's how you can check the plan. And it just comes back and actually goes off, right? So we can follow up and you might say, okay, well, why is outreach useful for this? Well, everything depends on personalization when you're doing outreach.

And so personalization needs context. Now the backlink agent has the same notes the other two gears use. So every email knows what you do, who you are, why a link to your page actually helps the person you're emailing. And that's link building, kind of like an agency.

But the thing is, it's all automated by an agent. And this is real outreach. This is personalized, useful outreach done at the right scale to get the best results. So that's the full setup, right?

Find, make, link. But here's the actual secret. The thing nobody else has. All three gears turn on one shared brain.

The keyword agent, the content crew, and the outreach agent all read the same notes from Obsidian. So your business written down once plugged into the agent operating system. This is why it isn't just like three random tools bolted together. It's one machine that knows who you are because they share that brain.

The work improves every time. A keyword becomes content. The content becomes a backlink. Each gear feeds the next.

So you made the calls, the agents do the grinding, you know, all the hard work and you just go from there. And that's how we've got results for our agents so far. Now, some people want to say SEO is, you know, it doesn't work or is nobody does SEO or SEO is too hard these days. These are two different websites that we created already ranking, right?

And so search didn't, you know, SEO is still there. It's just moved. So you've got Google, you've got Perplex, you've got the AI answer box, they all pull their answers from pages that rank. And that's how you get traffic and results like we've seen here.

Now, if people say, well, I need an agency to run SEO like this, but I personally run six sites with agents, not people. So the team is a machine and one person creating a great system is going to outperform like a whole team because you've got something more efficient. Now, if you like learning about this sort of stuff, we've actually got a free course link in the comments description or go to this SEO course. You see, we've got 60 lessons on how to do SEO.

It's just free course if you want to learn more stuff about this. And the thing I would say here is like, you don't have to do all of this at once. You could just implement one part of this system and then just go from there, right? Start step by step, go try it, see what you think.

And then you can build on top of it later and keep building out each step. So for example, if you've got no time to write, then building out a team of agents that can create content is great, right? If you have a lot of content, but it's not ranking, then create the backlink agent. And if you want the whole machine wired and ready, the keyword agent, the content crew and the backlink agent, all in one dashboard, sharing one memory.

That's what we've built inside the airpuffer bottom. So you get the agent operating system as a zip file. You can plug straight in every profile, every prompt, every config, the exact keyword workflow, and the setup that I've talked about today, the content crew, the ships across your sites, the obsidian memory setup. So every agent knows you and your business and the part most people need most, which is actually the coaching.

So you get four coaching calls a week. Plus a roadmap you can follow day by day, daily tutorials and 3,600 business owners who are using systems like this that you can connect with. So you can get the full agent operating system inside the classroom right here. We keep updating it daily.

Link in the comments, description, or go to the airpufferbottom.com. And if you want a free one-to-one SEO strategy session, where we actually look at your website, look at how to rank, you'll discover the secrets to link building. We'll answer any questions you have one-to-one. You'll learn the best strategies for your website, plus how to grow your SEO traffic based on what's working for us.

You can get that at goldie.agency, link in the comments description. And that is the rank machine, right? And it shows you how to build every step of SEO that actually matters and how it's working for our websites. Thanks for watching.

Cheers.

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