The script explains how to rank number one using the “SEO Everywhere Engine,” a system built with Hermes Agent and GLM 5.2 that uses teams of AI agents to generate and quality-control content. The speaker shows examples of websites and keywords ranking multiple times, including blog posts, videos, and posts on platforms like Reddit and LinkedIn, arguing that in 2026 one Google blog post is no longer enough because people search via Google, ChatGPT, Perplexity, and video. The setup uses a relay of agents (keyword generator, blog writer, editor, judge, video director, video builder) that iterates until content is good enough, then publishes across surfaces. GLM 5.2 is highlighted as benchmark-competitive and cheaper, with results shown via growing click trajectories on example sites. The video ends with calls to book a free SEO strategy session and join the AI Profit Boardroom for the agent operating system, courses, and coaching.
00:00 Ranking Everywhere Intro
00:49 Proof of Rankings
01:52 Setup Hermes With GLM
02:33 Meet the Agent Team
03:59 Why Everywhere Matters
05:30 Relay Workflow Explained
06:15 GLM 5.2 Benchmarks
06:53 Traffic Results Case Studies
07:51 Free Strategy Session Offer
08:29 More GLM 5.2 Builds
09:14 Old SEO vs New
10:14 Handling Common Objections
12:02 Wrap Up and Next Steps
Full transcript
Today I'm going to show you how to rank number one with the SEO Everywhere engine, which is a powerful setup with Hermes Agent and GLM 5.2. Based on what's working for me, you can see, for example, we've applied the same system to this website and the trajectory of it. It's awesome. You can see another website that will grow in the CA or profitable.com.
And it's growing super nice with this whole system that I'm about to show you. And it's way too powerful. If you've never done SEO before, if you're wanting to get more SEO traffic, this is probably the most powerful and interesting system that I've seen in 2026. And basically what we've got is teams of agents working together to build and automate stuff.
As you can see now, the other cool thing about this is not only, can you, for example, create content that ranks on your website, but you can also create this across multiple different platforms. And also you can see, for example, you can create videos as you rank as well. So if we take a look at this example, you can see that if we type in this keyword, we are ranking number one for that particular post and we're ranking with our website, as you can see here, but also going to rank with our videos too. So you can rank twice, multiple times using this system and set up.
And then also you can see, for example, ranking here, ranking here. And it's a really powerful system that you can use and you can get Hermes agents to help you. So that's exactly what I'm going to break down today. And this has only become possible with the new system from GLM 5.2, because now you can get quite a cheap coding plan and you can plug that into a team of agents so that you don't have to worry about tokens.
And also you can use their coding plan to automate and build whatever you want. So let me talk through exactly how the everywhere engine works so that you can stop writing one blog post and just hoping, and you can point a team of GLM 5.2 agents at an SEO keyword. And then you can rank inside Google, you can rank inside AI search, you can rank on video all at once as I've already shown you with proven case studies. And so if you're wondering, okay, how does this whole system and set up go together?
So basically we have a team of agents in Hermes agent. Now, if you're wondering, okay, how do you set up Hermes agent? Basically you can get their GitHub as a free open source project and you can just install it with one click. That's it.
That's literally it. Now you might be wondering, okay, well how do you set up Hermes agent with GLM 5.2? So all you do is you go to your terminal and then you would just type in Hermes model, right? Simple as that.
And then from there, what we're going to do is we're going to have a team of agents, some multiple different agent profiles working together to build and automate whatever we want with SEO. So if we have a look over here, we have a video director and we can see all of their history and what they created and their actual outputs and judgment on the videos that we created. If we go over here, we've got the video builder. So this is an agent that can actually create video content, draft it, and then create it as you can see right here, which is pretty insane.
And then we also have a team of SEO agents. So we have an SEO content editor. We have a content judge that actually looks at the content and gives a verdict on whether it thinks the content is good or not. So you can see, and then we have a keyword generator agent and we have a blog writer as well.
So this is like, you know, back in the day you had a team of content writers and content editors, et cetera. It's like that, except it's not humans anymore. It's a team of AI agents working together to build and automate whatever we want. And all we have to do is just plug in a prompt over here.
So we would literally say, okay, go off and rank for this keyword. We plug it in here. And then our video and SEO agents work together to build blog content and to create videos that actually rank as I've already shown you. It's pretty insane.
You can also build some amazing stuff with GLM 5.2. So you can see an example of an actual operating system we've built and plugged in together with these AI agents, but I don't want to complicate it. And that's just a separate sort of topic. You know, we're going to focus on SEO in this.
So you might be thinking, okay, why would you do this? Why everywhere now? Why are you using the everywhere engine? So basically rankings have changed in 2026.
One post is not enough. It used to be simple. You write a blog post, you rank it on Google. Not anymore because the people that you're trying to reach, they don't just use Google.
They're using chat GPT. They're using perplexity. They're watching videos. They want a quick answer in three places before they even trust you.
So one post on one surface gets you like a sliver of the attention. The everywhere engine fixes that because you give it one topic and a team of GLM 5.2 agents with Hermes produce the blog, the video and the AI search ready answer so that you show up everywhere that your potential customer looks. So for example, here's another example right here. So if we type in this keyword, for example, you can see us ranking multiple times.
And then you can also see, for example, our content here ranking. We can also post content on social media. So for example, our Reddit post is ranking there and also our LinkedIn post is ranking as well. So we can write multiple times with the same keyword with unique pieces of content created by agents because they're working as a team together to build and automate anything that we want.
How wild is that? And again, all you have to do is you plug in the topic here. Now, at this point, you might say, okay, but come on, like that content, it can't be very good. The thing is you've got that judge agent quality controlling and looping round to make sure that it's as good as it possibly can.
So this is a whole relay. This is a whole SEO system that were built and you go from one keyword to everywhere. So the engine is a relay of GLM 5.2 agents. You give it a keyword, it hands the work down the line, the judge gates the quality and it ships to every surface.
So you have a keyword, then you do the research, then it writes and edits the post. And these are teams of agents working together. Then you have a judge. And the judge says, is it good enough?
If it's not good enough, it loops round. It's an iterative loop. If it is good enough, we're going to publish a blog. We're going to start ranking inside AI search.
We're going to rank with video as well. And so this is all unique content with the engine room. That is the content engine. So the GLM 5.2 agent team is on your Hermes Kanban.
The everywhere engine is what you do with it. You can aim it at keywords that you want to rank for. Now, again, you might say, okay, is GLM 5.2 good enough for this sort of stuff? So if we look at GLM 5.2 versus a frontier, you can see that it's right up there versus Opus 4.8.
It actually outperforms in many ways, GPT 5.5. So if you look at the actual benchmarks, it's outperforming GPT 5.5. And it's right up there with something like Claude Opus 4.8. But the difference is the price, right?
Look at the price of Opus 4.8. Look at GLM 5.2. Big, big difference, right? That's Chris Hilling.
This is an open source model as well. So if you have a really good local setup, then you can actually run this locally too. Now you might say, okay, Julian, it looks good. What about the results?
What about the results here? So here's an example website that we've built and you can see the trajectory of this. This pretty much went from like nothing to a peak of 215 clicks per day. And it's growing with SEO traffic.
Here's another example. So this website was at zero clicks a day, and that has grown to a peak of 76. And again, that is growing on a nice trajectory. So this system works.
I mean, you know how many, if you're into SEO, you probably know how many core updates and SEO updates has been this year. And so, you know, okay, this has been through all of those updates and it's still standing and it's still growing traffic, which many websites with human editors, human content writers haven't lasted through. So this website has grown through all of those core updates. And why?
It's because we've got that quality control system in place. So you can see the growth of the airprofitable.com and you can see the growth of this website too. They're both on a very nice trajectory. Now, if you want like a, you know, a similar sort of setup, you can actually book in a free SEO strategy session at Goldie.agency or link in the comments description, and we'll give you a free SEO strategy session where you can get an SEO domination plan, discover the secrets to SEO link building, or answer any questions you have.
You learn the best link bonus strategy for your website and you'll learn how to outrank your competitors with SEO. If you want to get that. We've also got a free course inside here as well, as you can see. So we've got a free course with 260 SEO lessons where you can learn about all this sort of stuff.
Because these are all things that I've personally taught and I absolutely love it. You can probably tell from the way I'm talking that I'm passionate about SEO. I love it. So if we have a look here, this is some other stuff that we've built with GLM 5.2.
So if we have a look, pretty interesting, right? This is, I mean, you could not do this with any model a year ago. And now look at this is a full open world game that we've created kind of like an RPG. You know, for me personally, I used to play games like this when I was younger and now I can create them in one click myself.
The same for this. Here's another example of a pretty cool thing that we built. Here's a cool little lava lamp. If I click the screen here, you can see that it just bubbles.
This is just fun stuff to play with, but you can see the example of like, it's not just good for SEO. You can do it for building apps. You can build tools with it. It's similar to cloud code in that way.
So let's talk about old SEO versus the everywhere engine, two totally different things. So the older way of SEO is like you do one keyword per day. You pick one keyword, you write one blog post, you rank it on Google and only Google. Nothing for chat, cheap as your complexity to site, no video, you wait months, hope, repeat one post at a time.
And the result is a thin slice of the attention for that keyword. The new way with the everywhere engine is that you rank across every surface with one run. So you can point the agent team at the keyword you want to own. You get a rank blog posts, you publish it to your funnels.
You can get AI search ready content. It's a chat, cheap between perplexing site. You too. You can create a matching video.
And all of this is unique everywhere. You post this unique and quality controlled. And the result is you rank everywhere. A lot of people call me Mr.
Everywhere. How do we do it? We use this system that you're watching today. That's the power of this stuff.
And then you can rank on Google, AI search video. You can rank all from one topic. Now, some people want to say, well, AI search is, uh, it is basically overtaking SEO, but they're basically the same thing. Doesn't matter where people search.
People always be searching. Humans have searched since the dawn of time. We are natural people. Um, you know, it comes naturally to us to seek out information and to learn stuff.
And so if it switches to AI, which is no problem, let's rank there. If it switches to video, no problem. Let's rank there. And you see how basically with this everywhere system, it doesn't matter what happens next, wherever human search, you will rank my friend, as long as you have a good system and you create quality content and you're consistent with this stuff.
Now, other people will say, well, making blogs and making videos, et cetera, for every keyword is too much work, but that's why you're getting your team of agents to do this for you. So one topic can produce all of this in one run, as you've seen. And then other people will say, well, Google doesn't like AI SEO content. Google is producing SEO, AI content themselves, right?
So if we look at that keyword again, guess what it gives me, it gives me an AI answer. Why does it give me an AI answer recommending the AI profitable boardroom? Because of our content. So our content is ranking with AI inside AI.
And so Google obviously likes it and it likes it better than a lot of human videos as well, and a lot of human content. So for example, for best AI school community, we're ranking multiple times. How are we doing that? Because we're using that system that I just showed you.
And why is Google serving AI answers? Because it knows that people prefer AI answers when the content is good and when it's quality controlled and that sort of thing. So this is the power of this stuff. And it's a beautiful system that I've not seen anyone else talk about.
It's very unique, but it's powerful as well. So thanks so much for watching. That is the whole system with GLM 5.2 and Hermes SEO agents. If you want to plan out how to rank everywhere, you can book in a free SEO strategy session.
If you want to get my agent operating system, which you can see right here, you can get that inside the AI Profitable Boardroom, link in the comments description or go to theaiprofitableboardroom.com. And we have a full system. We even have a full SEO section here. We have a video agent over here.
If you like the idea of the Kanban board, we've got that over here. And either way, you know, if you want to use Hermes directly or with Hermes Jarvis, you can use that too. We even have GLM 5.2 plugged in as well so that however you want to use AI, whatever systems you want to create, whatever comes out next, this system gets better and better. So if you want to get that, it's all inside this community.
You can ask questions and I personally answer them with video tutorials daily inside the classroom and get all my best trainings and learnings. You can go from complete beginner to expert over here. If you like AI SEO, we've got a full tutorial course over here. If you like AI automation, the agent operating system, you can get that over here.
Everything you need to win with AI is right inside here. And the other thing I would say here is like, as you can see, whenever something new drops, like GLM 5.2 just came out with the benchmarks this morning, whenever something new like that drops, we build it into the system. And the great thing about that is you don't need to worry about updates because I keep you updated. I update our agent operating system daily so that you don't need to.
Now on the coaching course, you can jump on weekly coaching calls, ask questions, get support inside the community. You can meet people in your local area who are doing this stuff. And this is all inside the AI Profitable Boardroom. Link in the comment subscription or go to the AI Profitable Boardroom.com.
Cheers for watching.
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