Rank #1 on Google with Claude + Hermes Agent OS (Full AI SEO Setup + Live Deploy)The video demonstrates a locally hosted “Agent OS” built with Claude Desktop that centralizes Claude, OpenClaw, and Hermes to automate SEO content creation and publishing. The presenter shows how Hermes can research a keyword, generate multiple articles using personalized case studies and an Obsidian-based memory system, and deploy posts to websites via Netlify while tracking deployments in a history tab. They explain the stack setup (e.g., Claude CLI bridge, Next.js/Tailwind), describe a memory workflow called the Infinite Context Engine using Omi recordings stored in Obsidian, compare Hermes to OpenClaw (stability, free models via Noose Research portal, and a self-learning loop), share keyword-finding methods using Google suggestions and Search Console impressions, and note automatic indexing via the Omega indexer API. The video ends with links to a community guide, coaching calls, and a free SEO strategy session.00:00 AI SEO Setup Overview00:55 Traffic Proof and Results01:29 What Is Agent OS02:42 Building the Dashboard04:48 Obsidian Memory Layer11:05 Generating SEO Articles12:44 Hermes vs OpenClaw16:45 Improving Agent OS Features19:55 Finding Easy Keywords21:34 Deploying and Reviewing Posts24:11 Recap and Indexing Boost25:57 Get the Setup and Next Steps27:50 Final Thanks and Outro
Full transcript
I'm using Claude and Hermes AgentOS to rank number one on Google. And in this video, I'm going to show you the exact setup I use. And here's why this is a big deal. Most people doing SEO are still doing it the slow way.
Even if they're using AI, they've got tools that are fragmented, stuff that's being published manually. It takes forever and most of content on the internet never ranks. Hermes AgentOS does all of that for you automatically. So you give it a keyword, it researches it, writes the content, deploys it live to your website, or whilst you're doing something else.
I'll show you a live example today. I've got websites going from basically zero to hundreds, if not thousands of clicks per month doing this process. I'm going to show you the whole thing step by step today. The best part is you don't need to be technical.
You don't need to know how to code. If you can type a keyword into a box, you can do this. So stick with me until the end because I'm going to show you the one thing inside the setup that most people completely miss. And it's the reason this ranks so much faster than anything I've tried.
Let's get into it. Today, we're going to be running through my Hermes AgentOS specifically for SEO. So this is how you can stack in SEO agent into an operating system. And then it can create content for you.
It can deploy it to websites. This is a similar sort of process to what we've used here. For example, for this website, you can see another site growing in traffic here. Here's another AI SEO website that we've used to rank and get traffic.
This went from like pretty much zero to 64 clicks a day. So you can see, and here's another example as well. Right. And we're using a similar sort of process.
Now you might be, first of all, wondering, okay, what is an agent OS? For example, if you're interested in like Hermes or AI agents in general, you've probably seen them before, but you've had them spread out all over the place. Right. And what I mean by that, for example, is if I usually want to open up Hermes agent or any sort of agent, I'll have it in a separate tab like this, as you can see.
Right. It's a little bit messy. I have to switch between OpenCore and then Claude and well, everything in different places. This agent OS helps me manage all my agents in one single place.
And I built it myself. It's a really easy way to manage all my agents. So you can see, for example, I've got Claude over here and you can see, I said, can you build out an SEO blog for me? It starts working on that workflow.
We've got OpenCore ready to use over here. I also have Hermes, right? Hermes is another powerful tool. You can schedule tasks with Hermes.
It can create content for you. You can deploy that content to Netlify for you. This is the same sort of process where we give it a keyword and then our AI agents can just go off and create content around that particular keyword, as you can see right here, targeting that keyword across multiple websites, right? And so this is the same sort of workflow that we're going to use inside our AI agent.
Now you might be asking, okay, how does this work? Essentially what we did, and literally I created this probably in about an hour, just to be a hundred percent honest with you. I created this whole agent OS system, just saying, can you create this operating system for me inside Claude desktop? Claude desktop is an amazing, Claude in general, it's just an amazing tool to build stuff like this.
I don't code, I didn't have any technical expertise and it said, how should the dashboard talk to Claude? I said, Claude CLI bridge, and then we gave it all the details and it integrated OpenCore and Hermes directly into this process too. And any sort of AI agent that we want to use inside our workflows, we can add them inside our locally hosted agent OS, right? The super powerful stuff.
We also got this beautiful mission control system, right? And so when we open this up, this allows us to see, okay, how are agents doing? You know, what versions are we on the way on the updated versions? How many agents do we have running inside OpenCore?
What models are we using inside Hermes? We can control all of our agents in one place. And the other amazing thing about this is we can set up goals, right? So you could say, okay, my goal here is to rank number one on Google with AI SEO, right, just as a random example.
So you can set that up as a task and then you can tick them off later once they're done and Claude can actually take them off for you later once they're done as well, because it's all linked together, right? Now, once you've done that, then what we can do is we can start using this process to, for example, add context and memory, right, and also to use this for SEO. Okay. Now, usually, for example, if I'm using SEO, I'll give you an example just inside called desktop.
This is how I usually use AI agents. So I will just give Claude a keyword and then it would deploy it to my websites. But the thing is, it's not really linked to Hermes. It's pretty hard to organize.
I have to find the thread inside Claude and it doesn't feel fully customized to me, right? I can't really control it or see what's going on. With this AgentOS system, it's much easier to organize. By the way, if you have questions as we go along, feel free to ask.
I'm happy to help you as we're live here and we're talking. So we can plug that into our workflows here. Now, what this also has, and this makes it really powerful for SEO, is that all of my notes, all of my memories are stored inside Obsidian, right? This looks super complicated, but basically this is a beautiful graph that organizes all of my data, all of my context.
It knows everything about me, who I work with, what I work on, my projects, how it works, et cetera, right? Step-by-step. And you can see everything here. So this is about Julian.
Here's all the tools he uses. Here's all the people in his life, for example. Here is his team for SEO. Here's, for example, the companies he has, right?
It just maps out everything, even the airlines I use and stuff like that. Like he's taking notes on me all day, which is crazy stuff, right? And so what I can do inside here too, is I can use this for SEO. So if I have a target keyword, let's say for example, I'm trying to target the keyword, like, I don't know, OpenCLAW community, right?
I'm like, here's my keyword. I want to target OpenCLAW community, right? And so we can generate now five articles, as you can see right here, and hit generate articles, and then we can use that to generate content, right? Now, once we're doing this, I'm just going to get CLAW to help us right here.
So we can go inside there, but basically we can give it the keywords and then it will start creating the content, right? And we can also load in, like for me, I like to personally add in details of the case studies and what I want to use inside the content, right? So that it's unique when I'm writing that content. So for example, if I'm trying to create SEO content, I might have a case study about how I used Hermes for SEO, right?
And that's my case study here. And the whole blog itself is written around that topic so that when we want to rank for it, that's unique content, it's unique data for Google and it's super useful, right? Now we've got a question here, which is how do I build this agent OS? Great question.
So if you want to skip ahead, we actually have inside the iProfitBorne, we have a full guide on it with all the prompts and everything else, and a zip file with my actual setup, plus a readme on how to install it in the video tutorial, but that's inside the iProfitBorne community link in the comments description. But essentially the way that I built this is I went into CLAW desktop, as you can see, and I said, create a beautiful, interesting operating system hosted locally for managing CLAW for a website connected to my CLAW, right? It should be like a beautiful mission control dashboard, then allow me to control my OpenCLAW, Hermes, and any agents in separate systems inside the dashboard. It should be like a mind blowing operating system command center to manage CLAWed my AI agents, right?
Now the mission control that we have over here in the whole setup here, it required a little bit of setup. So it said, how should the dashboard talk to CLAWed? And I said, CLAWed CLI bridge. And then it said, what are OpenCLAW and Hermes, right?
So I had to give it context on what those are. It said the AI agents I've installed locally, here you go, and here's the details, right? And so I fed in the details of OpenCLAW and Hermes, so I understood who they are, what they do, et cetera. And then it said stack and field.
And I said, Next.js, Tailwind. I actually didn't choose that. I just said, pick the best one and go off from there. And then it went off and created it.
And we had a bit of back and forth, as you can see, but basically that's how we created it and how we set it up, right? Which is pretty cool. Now that's basically how it went. And the cool thing about this is you're basically, you don't need to code or anything like that.
You just tell it what you want and how it works, right? And so essentially this is a system where CLAWed and Hermes agent are working together and they basically have superpowers, right? And essentially how it works is you have the brain layer, which is CLAWed, you have the execution layer, which can be Hermes agent, you have the connection layer, which is OpenCLAW, and then you're just operating those between them, right? That's how it works.
And so this can be hosted locally. You can get CLAWed to build it for you. You just tell it exactly what you want, like I did as an example, and then it goes off and starts building this stuff for you, right? Pretty amazing.
And so to build it, you just go inside CLAWed desktop, you tell it what you want it to do, and then you go from there, right? Here's an example. Literally, we just started off from there. Now this was built, it took me about, I would say one hour to build this, but the results were pretty amazing.
The other amazing thing about this is it's using my memory system, right? And so what this essentially does is it has a knowledge layer, has a SEO brain inside there, right? And so this is wired directly into our agent OS from our SEO fundamental skill. And so it's got all of my notes and my briefs and my content that I've created previously, and it uses this to generate content in the future.
It has a lot of context to me, what I do, how I work, et cetera, right? And so let me show you an example of how this works. So if we go over here, we've also got this memory, right? And so you can see that it's pulling in, for example, SEO briefs, different memory about me, what I've worked on, my previous notes.
So for example, this SEO content brief, as you can see right here with the recommended workout and everything else, right? And so it can use that to create content in the future. It's very personalized to me. And that's one of the biggest benefits of using this for SEO is that it understands you, your business, what you work on, what you do day to day, and then it uses that to generate content in the future.
Okay. Now you might be wondering, okay, how do you build the memory? So the memory is actually using a system that I call the infinite context engine. I've got a full video tutorial.
it here as you can see and basically this creates and gives all of your AI agents a memory that never forgets right it's a free stack because you've got OMI which basically records my microphone records what I'm working on all day records my screen etc and then it stores that inside Obsidian right now Obsidian is basically just like a big journal with lots of memories about me as you can see right here right so it's got all this different information about me what I do it's got 1300 members memories that it's written right inside this nice little database and so you can see here for example it has all of this information about me who I am what I work on what I do day to day etc and it's fully organized into a knowledge map as you can see beautiful little map which understands me for example the agents I use what my business is etc why is that useful because you're going to get better content why do you need better content because if everyone can create content with agents then you want something that really understands you your business who you are your case studies and write something super personalized so you're adding something new to search engines when you're trying to rank this stuff right and so if you go back into the cloud now we can now go back into our agent os we've added the seo section here we can for example type in a keyword like then we can click in paste new here right so we can do case study plus the details of who we are right and so let's take a keyword I'll show you this in as an example right so let's say for example we want to rank for the keyword hermes computers or something like that or let's take another example here let's say we want to rank for gente hermes agent os let's say that's the keyword we want to rank for so what we can do is we can plug that keyword in here and then we paste in the transcript over here so let's do that so over here you want to paste in like a case study some ideas etc bullet point outline etc would even work so we're going to do that now and then we're going to paste in that case study as you can see right here and I'm also going to give it some information to embed inside the blog post as well all right so we've pasted in the case study the example that we want to embed inside there we've given it the keyword and then we have to give it like the the name of the page right so for example if you're tagging the keyword hermes agent os you type in hermes hyphen agent hyphen os right and then we can say okay generate five articles now it's going to start generating the content as you can see right and you can see here it's now beginning to start generating that live inside our agent os which is pretty insane this is pretty crazy right when you look at that so what it will do is take the keyword create content around it publish it to five different websites as you can see right here and then it will give me the urls once done right and it's generating that as we talk right now which is pretty insane now let's have a look what questions we've got here so daniel says the memory layer is shared with open core and hermes what does hermes have the open core doesn't honestly trying to understand yeah great question great question so let's talk about hermes versus open core right and if you're watching this and you're wondering what is hermes what is open core open core is a open source project for an ai right it's an ai agent one of the most popular in the world and hermes is the agent that's overtaking it right now right it's actually become more popular than open core it gets used more day to day than open core right now on open router which is the most popular sort of ai api website in the world and so how do these compare here's the thing open core is very buggy number one number two hermes is built by noose research which means that you get noose portal inside hermes why does that matter it matters because you can actually use hermes for free with noose research using the free apis inside there right so you actually get these free models that you can use for free inside hermes that you can't use inside open core so for example right now if we go over to our ai agents here and we go to hermes hermes is running via our model which is stepfun right step 3.5 flash that is a free model free api that we can use on the noose portal right we can't use that inside open core so that's another reason so free hermes is smoother and also one of the biggest differences between them is that hermes actually has a self-learning loop so it has a built-in self-learning loop that means it improves every time you use it now you might say okay i can train open core to do that you can but bear in mind like open core right now especially with the latest updates doesn't work as smoothly as something like hermes right hermes just works straight out of the box it improves every day it gets better and better the more i use it open core tends to get buggier and slower the more i use it so that's a big difference as well right hermes gets better open core tends to get worse over time now don't get me wrong i'm a big fan of open core and a big fan of hermes right they're both amazing tools and that's why i have them both built in but if open core lets me down no problem i've got hermes right there and what i can also do is i can use hermes to actually organize open core because hermes has access to my local files too so those are some of the biggest differences and then with the memory layer the reason with obsidian is hosted locally right so all this information that we have inside our index here all the information that we have inside our notes and our database and our journals this is all local it's all stored locally right and that means that any ai agent i attach to it the local file starts working let's have a look here so daniel says just starting to get the hang of open core seriously considering hermes as well but hermes improving it would it improve open as well i think honestly if you're just starting to get the hang of it just pick one right and if i had to pick one out of all of them i would just go with hermes it's always been smoother right there's a reason that i do a lot of videos on hermes because it tends to work whereas i make less and less videos about open core just because it tends not to work quite often when i use it those are the reasons now you can see here the this content is being written now right so you can see that we're actually getting all of our content written as you can see right here inside the content switch if we actually open up agents right in markdown files that's why it doesn't look very nice but it's stored locally this is being written as i'm talking to you and so if we plug that in you can see an example what the blog post looks like here right and it's basically optimized to the keyword that we gave it it's taken all of the information from the case studies create some nice tables and then it will actually deploy it to our website in a second it's also included relevant internal links and also external links information about me and who i am and then also funnel links throughout the page as well and so it's writing that content directly for us daniel says thanks happy to help happy to help all right cool so let's go back to agent os as well what we've also got here is a journal so we can add information about who we are what we're working on each day and that information will be saved into obsidian right now that is really useful because the more you use this agent os the better it gets the smarter it gets the more it improves every single day why is that important because if you have an agent with more context about you it understands how to help you better it understands how to write better seo content understands your website's what you're about and it doesn't just have to be for seo you could set up an agent for content creation for social media for even customer service you could set up here right there's so much you can do with this these are just some practical examples that i would use day to day because we have an seo agency and so i can go into the goal section here and it's tracking we've got the seo agent that can write content it's actually writing content for me live as we talked about earlier and you can actually see the pages that have been deployed over here right so it lists for example hermes agent os over here and that's been deployed via netlify which is pretty crazy now one thing that i'd recommend here is that you add a section where you can see what's been recently deployed let me show you how you can do that so if we go back to claude here i want to say i just use this tool it's working great but there's no history of sessions in the seo section plus i can't see the recently deployed urls can you add that so if you want to add new features into your agent os this is how you can do it right so adding new sections new features into our agent os just to make it better every time you use it and that's one of the cool things about this is like you're basically building a system that improves because the more you use it the more you understand how to improve it and you can easily deploy new features using claude right claude can just build that in a few minutes which is pretty amazing now we also have a command palette here so we can actually quickly switch through everything that we want to look at so for example i could go to open claw and i can check like the health of it i can see all the skills inside hermes i can see what's happened there for example it's really easy to like just click through and see different stuff i can actually type a command here so i can type in like seo agent and then list all my agents inside open claw and so we have all these different commands that we can just type in as well right however you want to use this mission control the main thing is here that you get a lot more control of your ai agents like how much better does this feel when you can just plug in a keyword and the content that you want to rank versus having a long chat like this where you can't really see the history it's pretty hard to organize it's just not it's not a system right it's more like a chat if you're using claude directly and the other thing here as well is i can easily switch between using hermes or using claude and the seo agent and i can switch between them all the time and just go in between them which is pretty cool now what we also have here inside this section is we have the skill itself so we can actually see the full skill of the seo agent and if i need to tweak it later i can do that later as well and it's pretty easy to use and navigate right pretty cool stuff now let's see what questions we got in the meantime so you can see here actually it's adding a history tab which is super useful so we can see that in a second so adrian says i'm new here for seo wondering how to come up with insight and that sort of thing. Here's, I'm going to give you two ideas of how you can find new SEO keywords, right. And these are the two things that have helped me grow these websites. So this is just what works for me.
We tend to go after trending keywords. The way that we do this is we go into Google and we type in something relevant to an idea or a case study that I've recently put out, right. So let's say for example, the case study that I've recently put out is about Asian OS, right. Which is what I did this morning.
So I can type that into Google here and I can see what are people searching for. So Asian OS is a keyword that I could go after. Let's have a look at Gentic AI OS. That will probably be even more relevant.
A Gentic OS Claude, that will be great. And you can just find keywords like that. And the cool thing about this is because it's a trending keyword, because it's new, there's not much competition. If there's not much competition, it's going to be much easier to rank.
And that's how we can rank so quickly. The other thing that I like to look at is I like to look at our blogs and I'll have a look and just see, okay, what have we recently got a lot of impressions for that we're not ranking for, but we could create a dedicated article around. So for example, if I go into Google search console here, I can look at my website and I can then from there have a look and see, okay, Hermes workspace, if we don't have an article about that and it's getting this many impressions, then I can easily rank for that keyword because I know Google was already showing it to other people on Google, right? And so if I have a dedicated page optimized for that keyword, I'm going to get higher click-through rates.
I'm going to get more traffic and it's going to be easier to rank for that keyword. So those are two different methods that you can use to try and rank for this stuff. All right. Now, if we go to our history here, you can see an example.
And then we, if we want to deploy the content, we can click on deploy over here and actually deploy the content that we've written, right? So let's say for example, we're targeting the keyword agent OS is actually going to deploy that keyword for this website. So if our website is best AI agent community.com, and this is a keyword we can click on deploy, and that will deploy the content to our website. And then if we go to history here, we've got the website that we just created a keyword around deployed, as you can see, right?
So it says recently deployed. We've got the keyword, we've got the website. We can click on that and boom, that's just been generated. Beautiful little article right there, dedicated to AI SEO, fully optimized, got the call outs, beautifully designed, et cetera.
And it's all using the agent OS. So let's have a look at this blog post. This has got the keyword inside the title, just like the skill recommends the date, the information about me, how long it takes to read. It's got the case study embedded at the top.
Then it has all of the content optimized around the keyword that I'm trying to rank for, as you can see here. And you can see the whole post is fully optimized, even includes nice tables. As we saw earlier, that's now deployed. So it looks a lot nicer than the markdown file.
If a cool thing as well, Claude is smart enough to remember other case studies around the same topic. So it's actually embedded that over here, as you can see, right? So when I mentioned, for example, Obsidian, it embeds my tutorial around this topic as well. And so that's our SEO machine ready to go, built out, as you can see.
Also, when we mentioned more about Claude and Hermes, it embeds another case study around Hermes. And the full article is just written, deployed. It's got internal, external links. And we just generated that while I was talking to you, right?
And how do we generate the keywords? We put the keywords in here and the transcript. How do we deploy it? We clicked on deploy over here.
How do we see our history? We've got over here, right? And we can also store all of our case studies inside this section as well. And we've actually got the skill that we could always edit later, as you can see.
So this is a full skill, right? Pretty powerful stuff. Pretty powerful stuff. So, you know, that can deploy across multiple websites as well.
I can click deploy on all these other websites and it will deploy this article and then put it inside the history, as you can see over here. So that's the other article set up and it's just deploying that, as you can see, is running now. So if we click on it now, it won't be deployed, right? But then once that finishes deploying, it will say, okay, like you can see here in the status, right?
And boom, all article is posted. Wow. That is, it's pretty wild. That's, that works smoother and better than I imagined, honestly.
Just amazing. It's amazing to build this out. So let's talk about this, talk about the system, talk about how it's set up. So just to recap here, right?
We have the agent OS system that links Claude, OpenClaude and Hermes. Super powerful in itself. Then what we've done is we've layered in the SEO agent so you can put in your keyword. It's linked to Netlify so it can deploy content.
We put in our keyword, we put in the details of our case study over here. Once it generates the content, we can deploy it. Once it's deployed, it will show up in our history like this. How do we check the skill and the workflow?
We can go to the skill section here and that is just an SEO content machine that can publish across five different websites with one single keyword and start ranking our content, right? And the cool thing about this is like the article itself is really good quality, right? It looks interesting. It reads nicely.
It's easy to read. It's got nice formatting, et cetera. Let's just have a look at that one we just deployed now, the one I showed you in this video. So it reads nicely, super easy to scan through, nice formatting, good CTAs throughout the page.
As you can see, optimized for our keyword, breaks down the whole case study better than I can, right? Better than I personally can. Includes other case studies that are relevant inside the content, more call-outs, better formatting, nice tables, nice headings, et cetera. And then also it has an FAQ section and finally we have the internal and external links inside the content as well, plus some information about me and more CTAs.
And also the other thing I forgot to mention here is that it actually, it's using the Omega indexer API to get this content indexed on Google, right? And so automatically it sends the article over to Omega indexer. Omega indexer gets this content indexed and then we rank our content faster as well. And that's basically what's working for us.
That's the system that we built. If you do want to get the full system, you can get it inside the AI Profit Boardroom community link in the comments in the description or go to the AIProfitBoarding.com. If you go to the new daily tutorial section here, you can actually get the zip file of my setup inside the AgentOS section. You've got a video tutorial breaking down exactly how I built the AgentOS and also we've got the prompts inside there as well.
So if you just, I would recommend you just build it yourself with Chord because it's running locally and it's running with your setup. And so you can do that by following the prompts inside this full guide as you can see right here, right? Pretty amazing. And then we're adding like new guides all the time on like how to use AI agents, how to rank with AI SEO using OpenChord, using Chord, using AI SEO Swarms, all sorts of cool case studies that I personally use and show proof of myself using.
Inside the community, you can ask questions, get help and support whenever you need to too. And then inside the calendar, you actually get four weekly coaching course as well. So you can jump on those calls, meet other cool people using stuff like this. And you can also connect with me personally inside here too.
So hope to see you inside there, right? If you want a free SEO strategy session to rank your website and to get, you know, more traffic from Google to rank on Google and to get your website growing just like we have, then you can book in a free SEO strategy session at goldie.agency. Link in the comments description if you want to book that in. And basically you can get a free SEO strategy session where you'll get a custom tailored link building game plan.
So you can generate more leads to your website, more traffic. You can discover the secrets of SEO link building. So you'll discover a tried, tested, and proven strategy that will help you get more leads from Google. We'll answer any questions you have one-to-one on the call.
You'll learn the best link building strategies for your website, and you'll learn how to outrank your competitors with link building, right? So feel free to book that as well. Thanks for watching everyone. I've answered everyone's questions, shown you the whole process.
So appreciate it. See you in the next one. Cheers, bye-bye.
More episodes